Brenden Morgan

(204) 955-0500 24hrs

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Selling a Home

 

As a home buyer who currently owns a home there are essentially three ways to move forward. The first is to sell your home and then purchase another. The second is to purchase a home now and then sell your current home. The second scenario requires that you be in a financial situation where you can carry the financing on both homes until you sell your existing home. The third scenario is when you find a home that you are interested in purchasing and then make an offer on that home “subject to the sale” of your existing home. This third scenario is rarely seen in the current market place. I can assist you in either selling first or buying first. 

 

As a seller you are probably aware the Real Estate market in Winnipeg over the past decade years has been very buoyant. Prices have more than doubled in that time driven by record low interest rates and very good economy. Most homeowners have accumulated a great deal of equity in their homes. In conclusion, there has never been a better time to sell your home for the most money possible.

 

Achieving top dollar for your home when selling is important but not everything. Most home owners find the process of selling a home in this market intimidating and stressful. Many home owners have an emotional attachment to their home and may find the process difficult. I will take the time to listen to your every concern and walk you through the entire process. My objective is to assist you in getting the most money for your home and make the process enjoyable and stress free.

 

I have been selling homes in Winnipeg for more than 25 years. I have helped over 1250 families just like yours achieve success with their Real Estate goals. Over my 25 years as a Realtor I have developed a marketing plan for homes that works. It is a step by step process that is intended to maximize the exposure of your home thereby attracting vast numbers of qualified buyers who will compete to purchase your home.  
 
                    MARKETING STRATEGY 
 
 Compile and review sales of similar homes in the past 12 months.
 
Discuss the most important selling features of your home.
 
Discuss staging your home and the use of a professional photographer for interior and exterior pictures of your home.
 
Place a SUTTON for sale sign on your home to capitalize on drive by traffic. 
 
Place your home on MLS.ca, Winnipeg Realtors website, Sutton.com, brendenmorgan.com and other Real Estate websites.
 
Notify the public of your home sale through Social Media.
 
Place your home in scatter ads in all print media and their associated websites.
 
Prepare a coloured highlight sheet on the selling features of your home.
 
Through the Matrix system reverse prospect all Realtors who have client matches for your home.
 
Go over my list of qualified buyers who may be interested in your home.
 
With vendors approval I will hold a public Open House.
 
I will follow up on all Realtor and buyer showings and communicate the activity to you on a regular basis.  


Preparing Your Home for Sale

 

The Exterior of your Home

 

1. The Yard

 

[ ] Trim bushes & trees removing all dead limbs & debris.
[ ] Add fertilizer/ greening agent to lawn & plants.
[ ] Remove all weeds from flowerbeds, rocks, & cracks in concrete. (Suggest Weed Be Gone or similar product).
[ ] Install/ Inspect decorative metal or stone borders between lawn & planting beds.
[ ] Clean up rock/ mulch beds making sure the rock covers the ground Add more rock/ mulch if needed.

 

2. Decks, Patios, Driveways, Porches, & Fences

 

[ ] Wash driveways & sidewalks.
[ ] Patch holes & cracks.
[ ] Remove stains.
[ ] Replace any broken areas.
[ ] Paint and/or stain fences & decks.
[ ] Arrange outdoor furniture & firewood neatly.
[ ] Put away all lawn equipment, bikes, & toys.

 

3. House

 

[ ] Inspect all exterior elements of home: gutters, downspouts, siding, windows sashes, trim, & shutters. Clean, paint, and/or replace as needed.
[ ] Replace any broken windows, doors, & screens. Make sure they all operate properly.
[ ] Clean windows & screens thoroughly. This helps brighten the home inside.
[ ] Roof: Inspect for missing/ damaged shingles & flashings. Make any necessary repairs.
[ ] Clean & touch up paint on the little things: House numbers, mailboxes, doorbells, etc…

 

4. Front Porch: Extra Attention Needed! This should be very welcoming.

 

[ ] Replace front door if damaged & can not be repaired.
[ ] Paint door & trim.
[ ] Clean porch area.
[ ] Put out a new & clean doormat.
[ ] Install potted/ hanging plants if space permits.
[ ] Have a nice porch light. Repaint, clean, or replace. Install high wattage bulbs to make porch area brighter.

 

B. Interior

 

1. Whole House Improvements

 

*THOROUGHLY CLEAN ENTIRE HOME!*

[ ] Clean windows & screens.
[ ] Clean curtains, drapes, & blinds.
[ ] Clean carpets. If pet stains exist replace carpet & pad.
[ ] Clean & wax wood floors.
[ ] Clean vinyl & ceramic floors.
[ ] Clean, paint, replace all vent covers.
[ ] Clean, polish, paint/stain wood trim in home.
[ ] Be sure to remove pet odor & smoke odor when cleaning. Smell is a huge part of what buyers remember about your
home.
[ ] Remove wallpaper & borders (this is a personal taste & buyers see work when they see wallpaper).
[ ] Freshly paint home using white, off white or beige paint. This will match the buyers furnishings.
[ ] Repair damages to walls & ceilings. Includes: holes, cracks, & water stains. Repaint after repair.

 

*Make House Light & Bright!*

 

[ ] Clean all lamp shades & covers.
[ ] Replace bulbs with high wattage bulbs.
[ ] Clean windows & screens.

 

2. Closets

 

[ ] Remove out of season clothing from closets.
[ ] Leave only a few items on the floor of closets.
[ ] Add extra, empty hangers.
[ ] Neatly arrange items on shelving.
[ ] Leave extra space on shelves.

 

3. Pay Attention to the Little Things

 

[ ] Tighten loose door knobs.
[ ] Fix any leaky faucets.
[ ] Tighten loose towel racks.
[ ] Oil any squeaky doors or drawers.
[ ] Arrange furniture to give an open feel. Remove any unnecessary or oversized furniture.
[ ] Make sure all switches & outlets are clean & working properly.
[ ] Place fresh flower arrangements throughout home.
[ ] Make sure windows open & close with out squeaking.
[ ] Hide Prescription medication. Theft of these items is rising.

 

4. Kitchen & Baths

 

[ ] Thoroughly clean all counter tops, appliances, mirrors, ovens, sinks, toilets, tub, & shower walls.
[ ] Store small appliances to open up counter space.
[ ] Clear off vanity counter tops & store all personal care items neatly.
[ ] Clean ventilating hood & exhaust fans.
[ ] Remove rust stains.
[ ] New knobs on drawers & cabinets make a difference.
[ ] Clean & organize drawers, cabinets, & linen closets.
[ ] Clean all tile grout & caulk. (Suggest Clorox Bleach Pen & Mr. Clean Magic Eraser, or similar product).
Re-caulk areas that can not be cleaned.

 

5. Garage, Basement, Attic, & Storage Areas

 

[ ] Dispose of everything you are not going to move.
[ ] Arrange items neatly & clutter free.
[ ] Consider painting walls & ceilings white.
[ ] Remove stains & dirt from floor.
[ ] Paints floors gray.
[ ] Organize garden tools & equipment.
[ ] Wipe off dirt/cob webs from water heater, furnace, washer & dryer.
[ ] Cure water problems in basement. Seek professional advice if needed.


  

  

  
 

 

 

 

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